As we edge closer to spring, AAKS gorgeous rafia bags are starting to come into their own again. To celebrate the new collection arriving at G&S we wanted to focus our latest Behind the Brand on AAKS and their brilliant story.. this is why we love hand-crafted..
In a small tranquil village in the Northern region of Ghana, hamlets scatter over the savannah as far as your eyes can see. A group of local artisan weavers sit under a huge baobab tree laughing away, on close inspection you see piles of colourful raffia and in between the noise of chatter and laughter these women are hard at work. Their hands move so skilfully and with an innate knowledge tending to a craft that has been handed down by generations.
This craft is the art of weaving. Using skills and techniques that are unique to this part of Ghana, the craftsmanship is the foundation of our brand. This is where A A K S handbags are made. The bags are woven incorporating the use of raffia and leather. It takes approximately one week to complete a handbag. This attests to our unwavering dedication to modern style and interpretations using traditional methods.
Made by hand each bag bears the finger prints of the person who fashioned it and we add a signature tag to prove authenticity. We strive for beauty and individuality in each product and natural variations in texture and colour forms part of our designs.
While constantly experimenting with new materials all Aaks handbags are made using ecologically harvested raffia from family farmers in Ghana. The brand utilise as much of every raffia as possible and reserve scraps for smaller bags. The use of natural fibres and emphasis on handcraft technique means each bag is unique. A sophisticated dyeing process is formulated in house to create exclusive seasonal colours.
Each season AAKS deliver new fabrications and techniques that underscore their commitment to quality and craftsmanship with a quintessential natural and eclectic relaxed chic.
The SS19 collection features more of AAKS trademark bags with fringing and bold lines. Warm colours such as reds, pinks and purples all come into play and we have introduced some larger, tote styles as well as smaller shoulder bags. Inspired by the African landscape in which they are woven, this is a collection full of warmth and soul.