Today marks the 4th anniversary of the Rana Plaza tragedy in Bangladesh when 1,138 garment industry workers lost their lives when the factory they were working in collapsed. Since that tragic day, Fashion Revolution was launched to honour those that were killed and to demand change within the billion dollar fashion industry that too often turns a blind eye to the injustice and exploitation that is all too prevalent within its supply chains.
In 4 years the movement has become a global one with thousands of people all around the world asking the campaigns key question, Who Made My Clothes - in fact during last year's campaign over 70,000 people asked their favourite brands that very question. The momentum is building, but it is up to us to make sure that continues.
We need a wholesale change in the business model that drives fast fashion itself. We need safer working conditions and more environmentally friendly production methods. And we need a shift in the way we think about and consumer fashion. Education and understanding is key which is why we have launched our #StyleAndSubstance which provides 5 simplet tips to help you shop more sustainably.
Fashion Revolution is a truly inspiring movement. Please get involved and please join us in asking the brands that you love the question Who Made My Clothes? Simply by asking the question you are making a difference.
Discover more about Who Made Our Clothes by clicking on the products in this piece for the story behind the talented people who work for our brands.
Read our Style & Substance Guide HERE.
Read more about Fashion Revolution HERE.