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Clean Up Your Act: Go Organic

If ever you needed an incentive to go organic, the latest collection from Kowtow might just be it. Full of the most beautiful but easy to wear pieces with their trademark modern aesthetic, each and every piece is made of 100% certified organic and fair trade cotton. From simple Ts to statement dresses and perfectly cut trousers you pretty much have a ready made spring wardrobe right there. But there is more to it than the outward aesthetics. Choosing organic clothing is a no brainer and thankfully we are seeing more and more brands incorporating organically grown materials in their collections. Here are our top reasons as to why you should go organic:

1. For Your Own Skin's Sake

Your skin is the body's largest organ. Many of us take what we put in our body very seriously - if you try to eat organic fruit and veg then it's time to put the same thougth into your wardrobe. Chemicals used in the production and dyeing of materials will still be present when you put the item on your bare skin. Eliminate the risk by choosing organic clothing - especially relevant for those with sensitive skin which can be irritated by chemical laden clothing. 

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2. Help Protect Farmers & Growers

Between 1 and 3% of agricultural workers worldwide suffer from acute pesticide poisoning with at least 1 million requiring hospitalization each year, according to a report prepared jointly for the FAO, UNEP and WHO. These figures equate to between 25 million and 77 million agricultural workers worldwide. By increasing our demand for organically grown fibres we can help more farmers work in a chemical free environment.

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3. Help Protect The Environment & Preserve Water

A recent study of organic cotton in one region of India, commissioned by PUMA found a 40% reduction in global warming potential, 72% lower primary energy demand, and lower water consumption. Climate change is one of the biggest threats to humanity - we all need to start taking responsibility for reducing the impact our choices have, especially with climate change scepticism creeping into US government policy. Take things into your own hands and dop your bit.

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4. Feel & See The Difference

Organic cotton is unbelievably soft. Try it for yourself and you won't want to go back. It washes better, lasts longer and doesn't bobble in the way that regular cotton can. Check out Tricotage's collection of dresses for the ultimate in organic cotton's premium quality. You won't be disappointed!

Convinced you?!

SHOP ORGANIC NOW

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